Hi
I’m Christine, Conversion Copywriter, natural products manufacturer, chocolate lover
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I promise to write more believable, customer-focused copy…with personality…so you can boost your online sales.
I write research-based, high-converting copy that sweeps away any FDA-flagging claims and builds your brand based on your unique difference in the marketplace.
When you want growth campaigns free of jargon, filler-adjectives
I’m your strategic partner.
With 30+ years in marketing and copywriting and 20 years as a product maker (I’ve been in your shoes), I see marketing issues and funnel gaps that increase your bounce rates and lower your conversions. And change that.
(–> were you expecting me at my keyboard?)
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My Philosophy
Be Yourself
Because being someone else is not an option…and makes for really sucky copy.
Don’t use BIG words
Use words that people actually use in a conversation…BIG words just make you sound like an ass.
Have passion for what you do
When you’re excited about what you do..it shows! It’s contagious. And makes it a lot easier to write good copy.
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Your Copy is Your Voice
“You may have been taught a system or formula to magically convert every person in the world into your raving fans and customers. As great as that would be, marketing doesn’t work that way. It’s not a one-size-fits all activity.”
Your copy is your online salesperson…but not the pushy kind. You wouldn’t do that in a face-to-face conversation so don’t do that in your copy. It needs to speak to your reader in a way that engages them and makes them feel welcome.
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Connect with your ideal customer
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Increase Email Subscribers
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Grow Revenue
Let’s Chat
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Add life to your product descriptions
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Clean up claims that don't belong in your copy
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Engaging emails that get more sales
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