by Christine Laureano | Content, Creativity, Marketing, Thoughts on Business
If you’re a maker you love making product! You could make all day! And you probably do… We are makers, we are the “if you build it they will come” kind of people. We love our products! We love them so much that we actually become attached to them. Comedy to...
by Christine Laureano | Attraction, Creativity, Marketing
The hazard of being a conversion copywriter is…everything IS COPY. The other day I was in a marine store, groovin’ on the new displays and the “change” they had fashioned (literally,) from just a marine store carrying bumpers, lines, boat...
by Christine Laureano | Content, Creativity
Wait…what? Christine, did you just say “get OUTSIDE and write?” How is that possible? It’s not a matter of logistics, or finding a stone tablet to rest your quill and...
by Christine Laureano | Content, Creativity
I know, you want to stay on theme, stay on the topic of your brand and by all means, align with your niche. The Holidays Give You So Much To Write About The great thing about the holidays are, there is so much to write (and talk) about! There’s the spirit, the food,...
by Christine Laureano | Attraction, Content, Creativity
With our crowded in boxes, and our overloaded brains, information floods to us from every direction. You want people to see your work, right? You want to make a difference. You want to leave your mark on the world. And, you’re tired of hearing crickets!...
by Christine Laureano | Content, Creativity, Marketing
I absolutely LOVE crafty content! There are times when content is … just content. Then there are times when the words encapsulate you and take you in! Oh, how I love being embraced by witty and creative content that expresses the brand and brings me with it! So,...
